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About Dayna

GET TO KNOW DAYNA HAJALY

Founder & Creator

A creator at heart, Dayna Hajaly is dedicated to bringing timeless beauty into the everyday, and her love of design and commitment to living well set the stage for her journey.

With formal training in corporate finance and investment banking, her work is now focused on building brands, businesses, and experiences, while approaching all she does from the heart.

Keeping classic taste at the center of her design, Dayna draws inspiration from contemporary trends, the pursuit of excellence, and the inherent goodness of the human experience, bringing these concepts together to do work that she loves — and inspire the same in others.

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A few things

about me

I actually have a degree in

I'm obsessed with

Living well

Finance and an MBA

My favorite person is

Nothing makes me happier than

Creating

My husband

I started this business

I’m addicted to

Clean beauty

At the age of 28

favorite sport

My perfect hobby

Cooking

Running

Our brand family